The Internet and Social Media
Keywords: internet, online, social media, media, computers
We in Britain don't realise it, but in terms of the way our internet and media work, we seem like a throwback to people in the New World Order. We have our own internet, of course, substantially but not entirely cut off from the global internet, and broadly free and uncensored. We of course also have digital and analogue broadcast media, i.e., radio and television. There is also a robust print media. The New World Order, however, has only one medium: the internet. There are no broadcast media of any significance outside the internet, and paper is very niche, or restricted to certain professional environments where it still makes sense. For a century, this media landscape has shaped NWO culture, as some of the most influential writings of the last hundred years took place wholly within the context of social media postings online. To understand NWO culture, it is essential, therefore, to grasp the nature of their internet and social media.
First, however, a brief tour of the vocabulary around computers themselves and the types of devices used in the NWO is in order.
Computing Devices
Common was created at a time when practically all the modern categories of computerised devices already existed and had achieved a high degree of development and commercial penetration. As well, it was created with a mandate to be the language of a society that was highly advanced and had been so for a very long time. Davidson conveyed this idea by using a lot of simple, unique roots in this area, which places Common at a stark contrast with other languages, which obviously adapted to such devices in relatively recent history. One galling fact is that Common words for computing devices have actually started being adopted by some other languages.
Historical Context
At the time Common was created, practically everyone in wealthy countries had mobile phones (Americans referred to them as 'cell phone', or just 'cells'), and they even had nearly universal penetration in less well-off areas. The quality of the devices ranged widely, though. There were two main platforms/ecosystems people used. The larger one, Android, was sponsored by Google (modern Kuukyl). It was used on devices from a wide array of manufacturers and the devices ran the gamut from high-end elite devices to very cheap low-end devices. The other was Apple, which went extinct during the Global Collapse, which made exclusively high-end devices, but which despite or because of this was highly popular at all social levels.
There were also larger portable 'tablet' devices that had more of a niche as readers or mobile entertainment units that generally did not use the old, primitive voice and text messaging functions of cellular phone networks and might or might not even be connected to those networks for Internet access but which otherwise had a strong affinity for the mobile phone platforms.
People at that time had access to the internet over various carriers including the cellular networks that provided connectivity to mobile phones, they had a well-developed Internet including the social media categories we are used to today. The Internet and social media were completely integrated into their lives, but there was a time in the living memory of many when it had not been. At the time of the Global Financial Collapse, ubiquitous mobile computing was barely two decades old.
Prior to that era was an era spanning several decades where computers were ubiquitous but were generally large, sitting on one's desk and earning the name 'desktop' computers, or 'PCs' ('Personal Computers'). These computers were fully self-contained and could operate without a network connection, and therefore people did not really make a distinction between terminals and computers. Ironically, if you go far back enough in history to a time when computers were all room-sized behemoths, we again get to a time when computer users were aware of a terminal-computer distinction, but of course back then the general public had little direct interaction with computers.
Desktop computers, and smaller, portable devices with large screens and keyboard inputs, were still an important part of people's daily lives around the time of the Collapse, both at home and at work, although for personal use they had largely been eclipsed by smaller mobiles. These computers largely ran on the Microsoft Windows platform, although Apple actually had an important niche presence in this space as well, and there was a robust free software ecosystem powered by the collaboratively developed Linux operating system.
Modern Context
The New World Order resembles the old order much more than modern Britain, but there are important differences. In Britain, of course, the embargo and lack of ready access to critical materials have made access to computers precious - devices from mobiles to desktops to mainframes and servers are built to last as much as possible, and there is a lot of shared infrastructure for access.
The NWO, on the other hand, has access to virtually the entire world's resources and has no such constraints. They are able to make computerized devices very cheaply and they are very ubiquitous. On the other hand, the average person has much less purchasing power than they did a century ago, so owning something like a mobile device is not a casual undertaking, and a person's mobile is typically a prized and carefully guarded possession.
While not as robustly made as British mobile devices, NWO computers in generally are better than British computers and more technologically advanced. They are more solidly constructed than the frequently throw-away devices of a century ago which were designed to be replaced every couple of years.
All individual members of the elite and professional classes in the NWO have their own mobile from a fairly early age. Members of the professional class will keep a device much longer, and will sacrifice a significant amount of income to purchase a device that demonstrates their social status. Members of the working class will have cheaper devices, and less well-off individuals may have to share a device or make do without one. Indentured workers (slaves) typically do not have personal computing devices, and members of the 'rootless class' sometimes have devices but sometimes avoid them even if they can afford them in order to reduce their traceability.
Virtually all NWO device interfaces use the same global standard, 'na Zra Hilin' (literally 'the true system'), which is a much-overhauled lineal descendent of the old Android operating system, with the Kuukyl corporation acting as the gatekeeper. Although the roots of this interface/operating system are in mobile computing, today it is the standard operating system for virtually all devices.
When an NWO person interacts with a computer, it is usually a mobile device of some form factor appropriate for the use, a work terminal with a comfortable keyboard and screen and pointing device, a public terminal, or a large screen with a dedicated input device that is also designed to readily interact with authorised mobile devices. The interaction is generally not self-contained - while all of these devices contain local computers, they are generally designed to work over the network and most of their functions are typically crippled without it.
Types of Devices and Common Vocabulary
Common ranks computing devices intended for human interaction on two axes, portable versus fixed, and general versus specific purpose. They also make a clear terminal versus server versus service distinction.
We will expand on these points in a future article, but for now, to support the discussion of the New World Order internet, here is some basic vocabulary around devices.
Device | English Equivalent | Comments |
---|---|---|
taw | general-purpose mobile | Like a mobile or a tablet, but usually a mobile. A tablet would just be 'ny akpe taw' if needed to distinguish. In contrast, if needed to disambiguate, a mobile could be called 'ny najt taw', a pocket computer, if needed. |
fon | general-purpose mobile | A synonym for taw, from the English 'phone'. In Common it doesn't mean a communicator specifically, just a hand-held general-purpose computing device. There are dialectal differences in the preference for one or the other of these words. |
sefpul | set-purpose mobile terminal | Derived from 'pul', a general-purpose fixed terminal, compounded with 'hand'. |
zira, zira taw | wearable general-purpose computer | Like augmented reality glasses |
zirawala | wearable set-purpose computer | Like an exercise tracker |
pul | fixed general-purpose terminal | Also, the word for 'end', as in the end of an object. Can also be called a 'pul caf' combining with the word for 'seat'. |
kes | fixed set-purpose terminal | A 'kes' can be something like an embedded payment terminal (the British equivalent would be a cash register) or a control panel. |
lena | computer | Any devices recognised to have the properties of a computer is called a 'lena'. It's not generally used for actual devices, though, but rather to point out that something is computer-enabled, or to talk about the background computers running services. |
lenatrop | data centre | Literally 'computer heart' |
lena pul | server | The server is conceived as a kind of terminal, but the one containing the real computer. |
resaka | 'personal digital assistant' | Most NWO devices listen all the time respond to voice commands, but a resaka is a device whose main purpose is to listen to voice commands and respond in words, and/or by controlling other devices. This contrasts with a 'resa', which is just a microphone (literally an 'ear'). |
paz | app, application, program | Covers apps or programs in English - Common doesn't distinguish types in regular speech. It has a lot of overlap with rezyka (see below) |
zrit | data | Also means 'information'. |
The Internet and Communications Infrastructure
Internet connectivity in the New World Order is excellent and very cheap. It leans heavily on the cellular network, which in urban areas is robust against the Order's very intermittent electricity, and since computing devices generally all have batteries and NWO battery technology is very good, it means that access to the Internet and computing in general is much more stable and robust than other basic functions. This is a key priority of the New World Order, since network access is viewed as both a daily economic necessity and a key pillar of social control.
The network backbones are fibre optic, heavily guarded (and a major target of trols), and have priority access to electricity for their infrastructure. Unlike in Britain, generally the NWO doesn't bother with wired, physical connections to buildings, relying on systems of wireless repeaters inside structures instead, and network jacks are rare, although they do exist for some specific applications.
NWO people don't see a distinction between television, telephones, radio, text messaging and the internet the way people did a century ago and the way Britain still does on account of our reliance on old technologies. It's all the same thing to them. There are no phone numbers, you interact with people and organizations by voice or by text over online applications. And unlike in Britain, there is no anonymity. To comply with the law, internet identification providers have to sign an individual's online accounts with their NWO identity chip's public key, and interactive web sites and applications are required to use these identification services to authenticate users.
Essentially, every device an NWO person interacts with is just a manifestation of the same thing to them, and all of their actions online are personally accountable to them and readily retrievable by the government. They log in to Zra Hilin, and all their personal interfaces just appear. People learn from an early age to be very careful of what they say and do online. The devices they interact with are designed to work in a heavily distributed way and are of very limited use when not connected to the internet. Some devices can download content for later offline viewing, and such devices might be used in very rural areas or the Protectorates where the network infrastructure isn't good, but in general NWO devices skimp on storage and rely on streaming, to the point that the Common language doesn't have a good way to express the concept of streaming, because it's so default.
There is an open internet, which most people experience mediated by Zra Hilin and Kuukyl, which contains a handful of major media sites, some one-way delivery and some interactive social media. The average person spends the majority of their time online on a handful of social media sites. As well, there is a 'dark web' ('na synti siri', a direct calque from English, because the Dark Web predates Common) where people attempt to get away with illegal or semi-legal activities. It exists partly because the NWO hasn't been able to completely stamp it out, and partly because its existence is convenient to certain very powerful people.
The modern Internet is directly descended from the old Chinese internet, a heavily monitored and controlled network which in the early 21st century provided a very filtered connection to the global internet. The New World Order essentially adopted Chinese 'Great Firewall' technologies globally, including a version of its extensive social databases on the online and offline activities of citizens. The New World Order lacks the resources to extend coercive and totalitarian social control to all roughly 7.2 billion people on earth, but it is capable of very comprehensive targeted actions against any individual person, and puts a lot of energy into monitoring and controlling the key 'sifres soxot', the professional class.
While heavily reliant on artificial intelligence to comb through terabytes of data flooding through the NWOs interconnected but disparate systems and identify potential threats, humans remain key to enforcement, and given the corruption of the NWO and the corruptibility of its officials, this has led to important opportunities for players throughout the system to subvert it in various ways for their own ends. The losers are those without the knowledge or the means to work within this system.
Within these constraints, the NWO internet is relatively free. For example, there are a number of different news sources online, both official government sites and private, and the government doesn't directly control their content, especially not the private services. Rather, journalists self-select to be willing to work within the constraints of the system and journalists and outlets self-censor and choose the tone of their stories very carefully to avoid getting in trouble. A scandal might be reported on, for example, if those on the wrong end of it did not have official favour.
As well, much as within academia, there are gated elite communities online which are much more frank and free, where elite consensus is discussed and worked out. The gatekeeping mechanism is to require significant, recurring payment for access.
Term | English Equivalent | Comment |
---|---|---|
rezyka | service/site | This is anything from a web site to an app-mediated internet service. 'Friendface' would be an example of a service. This actually translates more like 'server' in a literal sense, but Common speakers take it to mean the site that's being hosted. To really disambiguate you could say 'siri rezyka'. |
siri | Internet/web | Common doesn't distinguish the internet from the web. |
heratys | online | Literally, 'connected' |
ikhératys | offline | Literally, 'not connected' |
Media and Social Media
As noted, all media in the New World Order are online media, and there is a blurry line between delivery of passively consumed media and interactive social media. Social media in particular are extremely important, because much modern social and cultural interaction and writing takes place in this context.
While video is an extremely important medium of interactive communication on the NWO internet, written communication retains its dominance for serious discussion and communication. There remains a very robust literate culture in the NWO, and within the constraints of avoiding politically sensitive topics, literature remains a popular medium of entertainment. Common-language works are the most popular, because they reach the largest and most influential audience, but there remains a vibrant, semi-underground literature in folk languages.
There are innumerable online entertainment firms that produce screenshow content and music, some of which is distributed for free through advertiser-supported channels, and some of which is distributed over paid services. There are also services of a more social nature, like Kuukyl's Juttup, which allow for monetized individual and small-scale creativity. Paid services typically charge a very low amount on a per-view basis. High end content, particular sensitive content only intended for elite consumption, is distributed through more expensive, subscription-based services.
There are two key centres of gravity for computer and internet technology in the modern world: Cascadia and South China.
In the years before the Global Collapse, the online social media landscape was settling into some stable patterns. The Internet had been invented in the United States, and American services were heavily dominant globally, with some pretty significant local exceptions.
American computer and internet technology ('information technology', or 'IT') firms were based mainly on the West coast, in what would become Cascadia, with the Cascadian heartland around Seattle being quite significant, and another major cluster in northern California.
At the time, the internet was very uncontrolled, with anonymous interaction being the norm on many platforms (notable, though, the huge Facebook platform wanted only real people on its service, foreshadowing the illegality of anonymous online presence in the New World Order). The internet was a playground for trols (the literal modern kind, i.e., violent terrorists and their supporters, but also just malcontents stirring up trouble for the sake of it - the modern word 'trol' actually comes from these internet 'trolls'), conspiracy theorists, and the shady actions of various governmental powers seeking to destabilise their rivals.
At the same time, China in particular was developing a parallel internet with tightly controlled connections to the global internet and much more social control on the inside. Much of this activity was located close to the eventual South Chinese capital of na Hankan (contemporary Hong Kong). This parallel world had its own answers to all of the American services. Many American providers like Google, eager to penetrate this huge market, were willing to be very submissive to local laws despite their general ideological commitment to an open internet.
Next we'll introduce some of the most historically important internet services and how they developed.
Twitter (na Twitter)
We'll start with Twitter, because it became the bleak object lesson for global internet companies during the Global Collapse. Twitter was a microblogging platform that specialised in strictly length-limited textual posts called 'tweets' that could contain photo or video content. While not the largest social network of the early 21st century by any means, it was possibly the most politically influential.
Twitter was hugely influential in a number of ways. The system popularised on that platform of tagging users with an @ sign before their username ('at' in English, 'e' or 'e-rim' in Common) and # to tag topics ('hashtag' in English, 'haxtak' in Common) became the global standard we still use today. Twitter was how people expressed themselves online in public, and while it was dwarfed in size by Facebook, anyone who was anyone was on it, and things said on it could have a major impact. The first American President Trump, for example, was famous for being the first President to make and announce public policy almost exclusively on Twitter.
Twitter had a strong ethos of freedom, which made it slow to address the spread of deliberate misinformation and toxic harassment taking place on their platform, but also made it a bastion of free speech online. Unfortunately for them, during the Global Collapse this would set them on a collision course with Globalist movement.
When the Globalists founded Cascadia and swallowed up California, the epicentre of the American internet found itself under the sway of a government that viewed their freewheeling ways as a direct cause of the global collapse, and Twitter in particular was a target of their ire for being seen as having enabled the hated Trumps. The Globalists demanded significant reforms in allowing government monitoring and control over these platforms, and in particular demanded that the services based in its territory promote a Globalist agenda.
Other companies like Facebook and especially Google sought to comply. Twitter, on the other hand, made a brave stand. They had successfully resisted enormous pressure from the Trumps to bias Twitter towards right-wing commentators (framed as getting rid of their 'liberal bias'), and they felt they could stand up to this new pressure as well.
This stand ended when a Globalist mob, not officially endorsed but clearly abetted by the Globalist authorities, stormed Twitter headquarters and slaughtered many of their staff, in particularly targeting the leaders such as founder Jack Dorsey, and subsequently burning it to the ground. The cell phone video of what was done to them still exists - it is gruesome and upsetting to watch. Much of Twitter's infrastructure was destroyed and terabytes worth of data were deliberately and irretrievably deleted, meaning that much of the crucial historical records of the early 21st century are forever lost to us except for those quoted by secondary sources.
The horrifying fate of Twitter sent an important message to other Cascadian-based technology companies, which were forced to become not-entirely-willing and not-entirely-trusted water carriers for the Globalists worldwide.
Twitter has no modern presence, and is not Commonised when referred to in historical scholarship, being written simply as 'na Twitter' (pronounced something like /tu'it.ter/).
Google (na Kuukyl)
Google was (and is) a multi-platform online technology polymath with many irons in the fire but ultimately rooted in its search engine. Its leadership had Globalist sympathies and the company adapted very well to Globalist hegemony, becoming an instrumental piece of the New World Order (today, they usually purchase more than one seat in the Global Parliament in the biannual auctions).
Google eventually bought and absorbed the major Chinese competitor Baidu, a North Chinese firm that did not partake in the South Chinese technology renaissance.
Today Google is known as 'na Kuukyl' (the double-u is a branding stylisation, it is really just pronounced /'ku.gəl/). It is the gatekeeper for the 'Zra Hilin' operating system that runs practically every device on earth, the NWO's version of email runs over it exclusively, and it is the world's biggest and most important application distributor and data platform. It controls some social media - the modern personal video sharing platform Juttup is a direct descendent of Google's old YouTube platform, however much it has been eclipsed by Wicat.
Microsoft (na Majkrosaf)
Microsoft was a very dominant player in late 20th century computing and remained a powerful competitor in the early 21st century despite having missed the boat in the mobile space and facing serious competition. Microsoft (or na Majkrosaf) faced serious financial shocks during the Global Financial Collapse, but it was somewhat sheltered by its position in the heart of Cascadia as a trusted Globalist corporation. Today it is not a top tier player but it is a very significant software house and hardware manufacturer, and is especially relevant in the gaming space.
Apple
Apple is another major Cascadian player that went into sharp decline during the Global Collapse, but unlike Microsoft, failed to recover. Apple practically invented mobile computing as we know it, and in its heyday was the dominant, prestige device manufacturer with the most highly valued platform for developers to target. Its intricate global supply chains proved too delicate to withstand the collapse of global trade. The company went bankrupt, and the Cascadian government ordered it dismembered and its technology transferred to its more favoured firms such as Google and Microsoft.
Facebook (na Fespuk)
Facebook was a kind of general-purpose social media site that focused on allowing users to create sort of gated communities around themselves, a group, a business, an interest, etc and share content either limited to connections ('Friends') or to the public. It tried to be very general purpose. It also controlled a very dominant private messaging and communication platform in its Messenger service and had purchased a very similar service called WhatsApp that was popular in many countries but less so in America that features end-to-end encryption.
It had a very strained relationship with the Globalist movement, the Cascadian government and the eventual New World Order, being of several minds internally about Globalism. They were compliant, especially after the Twitter debacle, but never whole-heartedly, and were never fully trusted by the Globalists. The Globalists felt they needed Facebook, and were generally sympathetic to mega-corporations, especially after the Globalist anti-capitalist wing was purged, but were always looking for a way to take it down a notch.
The mechanism to accomplish this feat was found in the obsolescence of the old phone and simple text messaging system, which still persisted as a key form of voice and text communication into the 2050s well after the analogue age in which it was invented and well after the Globalists thought it should have been obsolete. The Globalists did not want to retain this system in their territories, so in the 2050s, the New World Order decided to dismantle the telephone system and replace it purely with internet communication.
What they did was they declared that there would be one universal platform that all registered businesses and governments had to use for all their public communications. They could be on other platforms, but the idea was that by making one platform universal and mandatory, the Order would be able to replace the public functions of the old phone system.
The platform selected was Facebook's much more compliant Chinese competitor WeChat, which by this time was mainly developing and promoting its applications in Common rather than Chinese. This, of course, was a victory for South China over Cascadia as much as it was a victory for WeChat over Facebook. As much as Cascadia's government distrusted Facebook, they would have much preferred a Cascadian company in that role than a Chinese one.
There were several major impacts from this choice. One, it solidified South China's status as a technology centre on par with Cascadia. Two, it drove everyone to be on WeChat (or Wicat, as we know it today). That led to Facebook's slow decline. The social media site shuttered completely in 2065, and Facebook today, or 'na Fespuk', as it is known in Common, is only known for the slightly sketchy alternative messaging platform 'Wasáp'.
WeChat (na Wicat)
WeChat was a major Chinese social media platform that tried to be an 'everything app', encompassing functions like social media and online payment. WeChat was created and owned by the South Chinese firm Tencent, modern Tensen.
WeChat had a very robust and varied offering and was capable of being quite competitive even before the Global Collapse, although it was originally almost exclusively a creature of the Chinese internet. When China split apart and South China was taken over by Globalists from Hong Kong, Tencent very readily transferred its submissive compliance to the government to the Globalist cause. Thus right from the outset, where the Globalists viewed many American internet firms with active suspicion, they had a very good relationship with Tencent and promoted and encouraged WeChat.
In modern times, na Wicat is the single dominant social media and communications platform in the world. It has multiple tiers of access, including paid-access walled-off areas where the elites go to discuss issues away from the prying eyes of the public (leaks from this walled garden have been very informative, and at one time I had full access to it, a very enlightening experience). With the exception of the NWO version of email, which is wholly contained with na Kuukyl's systems, Wicat is the universal and indispensable way that people communciate.
Reddit (na Retit)
Reddit was a major topical discussion forum of the early 21st century that allowed more elaborate posting than Twitter in moderated forums organised by topic. While forums were moderated, Reddit operated overall on a free speech ideology, and moderation was by founders and members of the specific communities, called 'subreddits'.
Reddit was another company that might have been expected to have had a strained relationship with the Globalist movement, as they were one of the sites blamed for facilitating nativist groups that the Globalists blamed for the Collapse. However, by the time of the Collapse, Reddit was already well past its prime for other reasons - it was substantially gutted of resources by the Global Financial Collapse and was never able to fully recover during the many further shocks that followed. It quietly expired early in the Globalist era and the type of thing it did is represented on Wicat today in a much more controlled way.
Other Social Media
Today, smaller social media sites come and go, sometimes under the umbrella of one of the big players and sometimes independently, although always backed by a big corporate interest and compliant with the NWO's authentication and identification rules. There are means to communicate on the Dark Web, but the authorities are always seeking to penetrate and monitor these sites, and it is very risky to attempt unless you absolutely know what you're doing. All of the major players have been around for a century and are somewhat stuck in their ways.
Smaller social media sites tend to specialise in some specific type of interaction, such as communities of interest, or photo sharing. A perennial favourite is sites that allow young people to obfuscate communication from their elders in some fashion. While this doesn't protect them from government surveillance, because literally everything is saved by law and scrutinised at minimum by AIs, it gives an illusion of privacy that people value.
Then there are different kinds of media providers, including news agencies, which may have their own platforms to share their content, but typically also use Wicat and Juttub. There can be a delicate shading between news and entertainment in the NWO.
The Wicat Global Forum (na Onpas Toppa na Wicat)
The Wicat Global Forum serves a function much like Twitter did in the early 21st century - its the place you go to say something in public that absolutely everyone can read. General announcements, including very mundane information like weather alerts, go out over na Onpas Toppa. Even major public figures make their thoughts known over na Onpas Toppa, this is where the drama in the NWO that goes on in public is aired, and can be quite scandalous and distracting, hiding the fact that people are actually quite circumspect over na Onpas Toppa.
Sexual Content and the Internet
There used to be a quip in the pre-Colapse world that 80% of the internet was pornography. This figure was actually somewhat inflated, but nevertheless, a massive amount of all internet traffic in those times was dedicated to sexuality in some way, from pornography to dating sites and hookup apps.
The New World Order is a living embodiment of the old expression plus ça change in this regard. It can actually be difficult to avoid sexual content sometimes. Where the modern internet differs is in the lesser amount of free pornography compared to pre-Collapse times, and in the lack of anonymity. Even some frankly very shocking and exploitative recordings are available and apparently completely legal in the NWO, in fact, can even be accessed on Wicat, but these are all toll services. Pornography is cheap, but it is mostly a paid service, and the lack of anonymity has mostly eliminated the practice of reposting pornography for free, except reputedly on the dark web.
Aside from pornography, online services are very popular for dating and to arrange sexual liaisons. Practically every service in existence gets pressed into service for both purposes and there are a number of made-for-purpose services that specialise in connecting people for love and sex, particularly within certain communities of interest such as various lunys (queer) groups.
One very shocking fact about the New World Order is that the government knows practically everything about the sexual predilections of its subjects, and everyone is just acclimated to it. If they're into donkeys, they just watch their donkey porn with the full knowledge that it's going into their file in a government database, and don't give it a second thought.
The British Internet
We will close out this discussion with a brief discussion of the British internet, for the benefit of any outside readers who may happen along.
As noted, the British Internet and communications systems are a bit of throwback to earlier times. We still have over-the-air broadcast media such as radio and television, albeit digital, and we use the direct descendent of the old 20th century telephone system as a primary means of communication, again computerised. We also have retained archaic protocols like email. For a New World Order person, such as the real-live refugees who wash up on our shores, arriving in Britain is like travelling back in time.
The British internet is free and mostly uncensored, and privacy and the possibility of anonymity are maintained, although there have been periods where significant controls were attempted or successfully enacted. Even today, there is a lack of tolerance for sexual content online on the British ineternet, although the offensive content filtering is of only middling effectiveness.
The disconnection of the British Internet from the global internet was mostly not a sudden phenomenon, although there was a significant transition when the embargo was formally put in place, but is something that built up for a long time as Globalists increasingly placed the dominant global internet services under their thumb and non-Globalist countries became increasingly distrustful and alienated from the foreign services operating in their countries.
The death of Twitter in particular shook the British establishment to its core. Facebook continued to be the dominant platform in Britain, but there was increasing fear, with some evidence to back it up, that Facebook was being used as a Trojan horse to undermine non-Globalist states like Britain.
In the late 2030s, after the rise of Cascadia but before the Order was even founded, a small British software house founded the Friendface service. Friendface, in classic British fashion, was based on a joke, a fictional social media site from an early 21st century screenshow called 'The IT Crowd' lampooning social media. Friendface rapidly took off in Britain and seriously eroded Facebook's market share. When the embargo was put in place, access to Facebook was blocked by the British authorities, and Britons finished the process of migrating to Friendface en masse, cutting them off from their connections in the outside world.
The embargo didn't initially cut off communications, and in fact it was the British side who blocked services first in an effort to limit the scope for subversion. However, the Order soon followed suit in an effort to tighten the embargo and force Britain to submit, and soon something like the present state was reached, where there are essentially two separate internets and ordinary people in both realms do not have access to the other.
That does not mean there are no lines of communication, however. Both sides could cut the link completely - the remaining links are mainly undersea cables that both sides could readily physically cut, but both sides choose to forgo this option. It seems that both sides find the existence of a back channel to be useful even if it creates a risk of illicit access to each others' internet for private citizens and spies alike.
I have connected across the divide from both directions, and I can tell you it is very possible if you know what you're doing, and you are careful. The basic protocols used on both sides have evolved in different directions, and the two internets don't interoperate seamlessly anymore. However, the common origin is there and there are effective ways to bridge the gap.